Are you looking for ways to create product ad videos that attract customers and boost conversions? Discover 5 top-tier marketing formulas like PAS, AIDA, Q&A, 3S, and PMT to transform your videos into powerful money-making tools. With this detailed guide, content creators like you will learn how to apply these marketing models to videos, optimize content, and reach the goal of earning 100 million VND per month from affiliate marketing or product advertising!
Want to Earn 100 Million VND/Month from Ad Videos? Don’t Miss These Formulas!
Have you ever wondered why some product ad videos instantly drive viewers to click and buy, while yours fail to deliver results? The secret lies in how you structure your content! In this article, we’ll introduce 5 marketing formulas proven to help content creators like you create high-conversion ad videos. From grabbing attention and sparking desire to driving purchase actions, these models are the key to achieving massive income—up to 100 million VND per month!
What Are Marketing Models, and Why Use Them in Ad Videos?
Marketing models are strategic frameworks that help you organize content in a way that attracts and persuades your audience. They provide a clear structure to address viewers’ problems, evoke emotions, and guide them toward specific actions like buying a product or signing up for a service.
Benefits of Using Marketing Models
Increased effectiveness: Well-structured, easy-to-understand, and persuasive content.
Time-saving: No need to figure out video scriptwriting from scratch.
Optimized conversions: These models have been tested and proven over time.
Whether you’re working in affiliate marketing or promoting your own products, these formulas will make your videos stand out and deliver real results.
Overview of 5 Marketing Models for Ad Videos
Here are the 5 marketing models you’ll learn to apply in this article:
PAS: Problem - Agitation - Solution.
Q&A: Question - Answer - Action.
3S: Setup - Story - Surprise.
AIDA: Attention - Interest - Desire - Action.
PMT: Problem - Myth - Truth.
Let’s dive into each model to see how to use them in your product ad videos!
Detailed Breakdown of 5 Marketing Models for Ad Videos
1. PAS Model - Problem, Agitation, Solution
PAS focuses on leveraging the audience’s problems:
Problem: Highlight the difficulty viewers are facing.
Agitation: Amplify the issue to evoke emotions.
Solution: Present a product or service as the resolution.
How to Use PAS in Videos
Opening: Pose a question or statement about the problem. Example: "Tired of your videos getting no views?"
Development: Describe the consequences if the problem persists. Example: "Spending hours editing with no engagement, leaving your income at zero."
Closing: Introduce the solution. Example: "Use XYZ tool to boost views and conversions in just 7 days!"
Illustrative Example
Video Script:
"Are you exhausted because your videos get no views? (Problem) This not only wastes time but also costs you money-making opportunities! (Agitation) Try [product name], the tool that optimizes video content and increases conversions by 200% in 7 days! (Solution)"
(Call-to-action: "Click the link to try it for free!")
2. Q&A Model - Question, Answer, Action
What Is Q&A?
Q&A uses questions to engage, followed by answers and a call to action:
Question: Ask something your audience cares about.
Answer: Provide helpful information.
Action: Encourage them to act based on the answer.
How to Use Q&A in Videos
Opening: Ask a question related to the product. Example: "How can your video stand out among millions?"
Development: Offer a concise solution. Example: "Just apply a simple Q&A formula."
Closing: Guide to action. Example: "Start today with [product]."
Illustrative Example
Video Script:
"Wondering how to make your ad video attract customers? (Question) The secret is using structured content to retain viewers. (Answer) Use [product name] to create professional videos now! (Action)"
(Call-to-action: "Download at [link]!")
3. 3S Model - Setup, Story, Surprise
What Is 3S?
3S uses storytelling to captivate the audience:
Setup: Establish a relatable context.
Story: Tell an engaging story.
Surprise: Add an unexpected element for impact.
How to Use 3S in Videos
Opening: Set the scene. Example: "One day, I made a video, but no one watched."
Development: Share the story. Example: "I tried everything but failed until I found a special tool."
Closing: Surprise with results. Example: "In just one week, my video hit 10,000 views!"
Illustrative Example
Video Script:
"I used to think I’d never earn money from videos. (Setup) I shot dozens of clips, but no one cared, until I tried [product]. (Story) Guess what? My income soared to 50 million VND in just one month! (Surprise)"
(Call-to-action: "Try it now at [link]!")
4. AIDA Model - Attention, Interest, Desire, Action
AIDA is a classic model that guides viewers from awareness to action:
Attention: Grab attention immediately.
Interest: Maintain interest with compelling information.
Desire: Spark the desire to own the product.
Action: Drive a specific action.
How to Use AIDA in Videos
Opening: Use a strong statement or striking image. Example: "Did you know 90% of videos fail due to poor structure?"
Development: Highlight benefits. Example: "VIDEOGEN helps you create professional videos in 5 minutes."
Closing: Call to action. Example: "Click the link to get started!"
Illustrative Example
Video Script:
"90% of ad videos go unwatched – are you making this mistake? (Attention) With [VIDEOGEN], you’ll create engaging content without advanced skills. (Interest) Imagine your video hitting thousands of views and conversions! (Desire) Sign up today! (Action)"
(Call-to-action: "Visit https://videogen.io?fpr=trungkientechdevinco ! to try it out!")
5. PMT Model - Problem, Myth, Truth
What Is PMT?
PMT breaks down misconceptions to convince:
Problem: State the audience’s issue.
Myth: Point out a common misunderstanding.
Truth: Offer the correct solution.
How to Use PMT in Videos
Opening: Present the problem. Example: "Struggling to boost video conversions?"
Development: Debunk the myth. Example: "Many think good visuals are enough, but that’s not true."
Closing: Reveal the truth. Example: "The truth is, you need a strategic approach like [VIDEOGEN]."
Illustrative Example
Video Script:
"Can’t sell with your videos? (Problem) Don’t believe that good visuals alone are enough. (Myth) The truth is, you need a marketing formula like [product] to turn viewers into buyers! (Truth)"
(Call-to-action: "Learn more at https://videogen.io?fpr=trungkientechdevinco !")
Comparison of Marketing Models for Ad Videos
Here’s a visual summary table to help you choose the right model:
Model | Components | Best For | Example Hook |
PAS | Problem - Agitation - Solution | Problem-solving products | "Tired of [problem]? Here’s the fix!" |
Q&A | Question - Answer - Action | Educational, instructional content | "How to [task]? Watch now!" |
3S | Setup - Story - Surprise | Products needing compelling stories | "You’ll be shocked by this result!" |
AIDA | Attention - Interest - Desire - Action | Highly persuasive products | "Discover [benefit] today!" |
PMT | Problem - Myth - Truth | Products debunking myths | "The truth about [problem] will change you!" |
Tips for Creating High-Conversion Ad Videos
Beyond applying these models, consider:
Video quality: Invest in clear visuals and audio.
Clear call-to-action: Include a strong CTA at the end (e.g., "Click the link below!").
Target the right audience: Understand your target customers for relevant content.
Measure performance: Track views and click-through rates to optimize.
Conclusion: Start Creating Successful Ad Videos Today!
Creating high-conversion product ad videos is no longer a challenge once you master the 5 marketing formulas: PAS, Q&A, 3S, AIDA, and PMT. Apply them today to turn your content into a profitable tool, aiming for a monthly income of 100 million VND! For further support or to explore video optimization services, contact Trung Kiên Techdevinco at trungkiengroup.com.
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